HBC Enters Austrian Market Strengthening Presence in the DACH Region

The HBC Group continues its growth trajectory by expanding into the Austrian insurance market. Over the third quarter of 2024, HBC established both a holding company and acquired an insurance broker in Vienna, reinforcing its position in the DACH region’s evolving and competitive landscape.

“We view the Austrian market as a highly attractive opportunity with immense potential for sustained growth,” said Gert Schlossmacher, Chairman of HBC. The initial steps in this strategic expansion have already been taken with a successful portfolio transfer, paving the way for further developments. “A deep understanding of the Austrian market and extensive experience in the CEE region are the foundation for driving profitable growth in the years ahead,” added Horst Anselm, Managing Director of HBC Austria.

Hauke Martinsen, CEO of the HBC Group, expressed confidence in this milestone achievement: “With Horst Anselm, we have secured a seasoned leader with exceptional expertise in Austria’s insurance and financial sectors. We are excited to strengthen our relationships with prominent partners and leading insurers in Austria as we establish a robust presence in this promising market.”

This strategic entry into Austria underscores HBC’s commitment to expanding its footprint across the German-speaking regions, delivering tailored insurance solutions, and fostering sustainable growth.